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Diploma in Strategic Marketing Management at QLS Level 3 Certification

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Overview This Diploma in Strategic Marketing Management at QLS Level 3 has been designed to build your marketing knowledge and …

Overview

This Diploma in Strategic Marketing Management at QLS Level 3 has been designed to build your marketing knowledge and skills to carry out effective and successful marketing campaigns. Whether you are aspiring to get into or advance within the marketing industry, this certificate is all the jumpstart you need as this course has done a great job in exploring everything in relation to strategic marketing.

This insightful course will extensively educate you about the marketing concept and its importance in the business world. You will also get to understand the role, responsibilities and duties of marketing within an organisation, followed by modules that will expose you to other marketing topics such as segmentation, branding, targeting and positioning.

The marketing mix and the latest marketing tools used by many organisations to persuade customers into buying goods and services will also be duly discussed through this course with practical examples, so that you can put them into practice right away.

The Quality Licence Scheme, endorses high-quality, non-regulated provision and training programmes. This means that Global Edulink* has undergone an external quality check to ensure that the organisation and the courses it offers, meet defined quality criteria. The completion of this course alone does not lead to a regulated qualification but may be used as evidence of knowledge and skills gained. The Learner Unit Summary may be used as evidence towards Recognition of Prior Learning if you wish to progress your studies in this subject. To this end the learning outcomes of the course have been benchmarked at Level 3 against level descriptors published by Quality Licence Scheme, to indicate the depth of study and level of demand/complexity involved in successful completion by the learner.

The course itself has been designed by Global Edulink* to meet specific learners’ and/or employers’ requirements which cannot be satisfied through current qualifications. Quality Licence Scheme endorsement involves robust and rigorous quality audits by external auditors to ensure quality is continually met. A review of courses is carried out as part of the endorsement process.

This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. We will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.

*Study365 is an approved reselling partner for Quality Licence Scheme courses under Global Edulink

  • Why consider learning at study 365?
  • Learning outcomes
  • Access duration
  • Who is this course aimed at?
  • Entry requirements
  • Method of Assessment
  • Certification
  • Endorsed by
  • Progression and career path
  • Other benefits

With so many commitments in our lives, we may not have the time to learn new skills. The beauty of studying online is that you get to find this balance between your education and your daily commitments

Study 365 offers hundreds of online courses to students across the world. Gaining new skills has never been this easy as many of our courses are open to students with little or no qualifications or previous experience. All the courses are up-to-date, relevant, affordable, and will build on existing expertise or give you a jump-start to a new career. The courses are meticulously designed and equals what is offered in a classroom setting. With a solid reputation that has established and made us made us one of the most trusted and reliable online course providers we offer the most convenient path to gain skills and training that will give you the opportunity to put into practice your knowledge and expertise in your chosen career. You can learn at your own pace at Study 365 and you will be provided with all the necessary material, tutorials, qualified course instructor, narrated e-learning modules, interactive quizzes and free resources which include Free CV writing pack, free career support and course demo to make your learning experience enriching and more rewarding. 

  • Understand the concept of marketing and its importance in the business world
  • Explore the marketing role in an organisation
  • Delve into marketing topics such as segmentation, branding, targeting and positioning
  • Examine how to use the marketing mix to persuade customers into buying goods and services
  • Learn how to communicate with the target market using marketing communication tools and techniques
  • Get into terms with the latest marketing methods to expand beyond the traditional boundaries

The course will be directly delivered to you, and you have 12 months access to the online learning platform from the date you joined the course.  The course is self-paced and you can complete it in stages, revisiting the lectures at any time.

  • Individuals aspiring to get into the strategic marketing industry
  • Marketing professionals looking to advance in their career
  • Anyone interested in learning more about strategic marketing 
  • Learners should be age 19 or over, and must have a basic understanding of Maths, English, and ICT.
  • A qualification at level 2 or above in any discipline.

This online course is assignment-based with learners being assessed upon the submission of a series of assignments. Once you successfully submit the assignments, students will gain an academic certification. The assignments must be submitted to the instructor through the online learning portal. The assignments will be reviewed and evaluated, with feedback provided to the student on how well they have fared.

Those who successfully complete the course will be issued the Diploma in Strategic Marketing Management at QLS Level 3 by the Quality Licence Scheme.

The Quality Licence Scheme is part of the Skills and Education Group, a charitable organisation that unites education and skills-orientated organisations that share similar values and objectives. With more than 100 years of collective experience, the Skills and Education Group’s strategic partnerships create opportunities to inform, influence and represent the wider education and skills sector.

The Skills and Education Group also includes two nationally recognised awarding organisations; Skills and Education Group Awards and Skills and Education Group Access. Through our awarding organisations we have developed a reputation for providing high-quality qualifications and assessments for the education and skills sector. We are committed to helping employers, organisations and learners cultivate the relevant skills for learning, skills for employment, and skills for life.

Our knowledge and experience of working within the awarding sector enables us to work with training providers, through the Quality Licence Scheme, to help them develop high-quality courses and/or training programmes for the non-regulated market.

This certificate will equip you with the relevant expertise to stand apart from the others in the job market. You can also use this certificate to expand your education in the area or to make substantial progress in your career. Below given are some of the jobs this certificate will help you land, along with the average UK salary per annum according to https://www.payscale.com/career-path-planner,

  • Marketing Manager – (average UK yearly salary: £32,917)
  • Business Manager – (average UK yearly salary: £34,267)
  • Strategy Manager – (average UK yearly salary: £50,618)
  • Marketing Coordinator – (average UK yearly salary: £21,958 )
  • Business Development Manager – (average UK yearly salary: £34,116 )
  • Written and designed by the industry’s finest expert instructors with over 15 years of experience
  • Repeat and rewind all your lectures and enjoy a personalised learning experience
  • Unlimited 12 months access from anywhere, anytime
  • Save time and money on travel
  • Learn at your convenience and leisure
  • Eligible for a TOTUM discount card

Course Curriculum

1: Understand What Marketing is
Understand What Marketing is
2: Learn Marketing Concept
Learn Marketing Concept
3: What Products Can be Marketed
What Products Can be Marketed
☑ Assignment
Assignment Brief I – Diploma in Strategic Marketing Management at QLS Level 3
☑ Submit Your Assignment
(A) Assignment Submission I – Strategic Marketing Management Level 3
4: Different Marketing Roles
Different Marketing Roles
5: What is Segmentation
What is Segmentation
6: Targeting Segments
Targeting Segments
☑ Assignment
Assignment Brief II – Diploma in Strategic Marketing Management at QLS Level 3
☑ Submit Your Assignment
(A) Assignment Submission II – Strategic Marketing Management Level 3
7: Product Positioning
Product Positioning
8: Branding Your Product
Branding Your Product
9: Understand The Marketing Mix
Understand The Marketing Mix
☑ Assignment
Assignment Brief III – Diploma in Strategic Marketing Management at QLS Level 3
☑ Submit Your Assignment
(A) Assignment Submission III – Strategic Marketing Management Level 3
10: What is Product Management
What is Product Management
11: Marketing Communications
Marketing Communications
12: Expand Traditional Marketing Boundaries
Expand Traditional Marketing Boundaries
☑ Assignment
Assignment Brief IV – Diploma in Strategic Marketing Management at QLS Level 3
☑ Submit Your Assignment
(A) Assignment Submission IV- Strategic Marketing Management Level 3

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